Mr Digital
Mr Digital is the antidote to the broken agency model
Based in Brighton, we are a Growth Architecture Partner for ambitious brands in Hospitality, B2B, and eCommerce. We exist to replace the traditional "digital agency" approach, often defined by hourly billing, scope creep, and vanity metrics, with a Fixed-Fee Commercial Partnership focused entirely on measurable revenue.
Instead of selling hourly consulting or ad-hoc campaigns, we build Revenue Engines. We combine Strategy, Web Development, Paid Media, and Creative into a single digital ecosystem. Our partners benefit from total accountability via our proprietary "Performance Tracker," ensuring decisions are based on real-time £ Revenue Influenced (over £300M+ generated to date), not just clicks or impressions
Find out if we’re the right growth partner for you
Mr Digital is the partner for business leaders who are tired of the "broken agency model" and want a strategic financial asset, not just a service provider. We are a Growth Architecture Partner that puts commercial certainty first.
We diagnose before we prescribe. Using our Strategic Blueprint and Digital P&L analysis, we identify exactly where your revenue is leaking and where it can scale before we spend a penny on ads.
Once the strategy is defined, we move to high-velocity execution. We replace the chaos of hourly billing with a Fixed-Fee Revenue Partnership, delivering the Strategy, Web, SEO, and Paid Media required to drive growth. We help clients make decisions based on £ Revenue Influenced, guided by commercial evidence, not marketing assumptions.
Understand the philosophy driving our results
Our philosophy is simple: Marketing must be a profit centre, not a cost centre.
We believe growth should be predictable, measurable, and transparent. We don't rely on "hope marketing" or rigid, theoretical frameworks. Instead, we build custom Revenue Engines.
We diagnose before we prescribe. Every partnership begins with a Strategic Blueprint to identify revenue leaks and opportunities before we move into high-velocity execution. This ensures that every decision is intentional and that every pound invested is attached to a measurable commercial outcome, giving you the clarity to scale with confidence.
Services Mr Digital offer
Growth Architecture & Strategic Blueprints: We diagnose before we prescribe. We replace "fractional support" with a complete commercial strategy. Using our Strategic Blueprint and Digital P&L analysis, we identify revenue leaks across your customer journey before investing in delivery. We transition businesses from ad-hoc marketing to a predictable growth system.
Paid Media (PPC & Social): We manage Google Ads, LinkedIn, and Meta campaigns with a strict focus on revenue-influenced, not just clicks. We have replaced the "Infinity-5" process with our proprietary "Performance Tracker," giving you real-time transparency on exactly how much revenue every pound of ad spend generates.
Search Engine Optimisation (SEO): We build long-term market leadership. Our SEO strategy goes beyond basic keywords to capture high-intent traffic for B2B, eCommerce, and multi-site brands. We combine technical precision with authority-building content to ensure your brand dominates the search results that actually convert to revenue.
High-Performance Web Development: We build "Commercial Assets," not just brochure websites. Whether on WordPress, Shopify, or Webflow, our sites are engineered for speed, user experience, and conversion. We ensure your digital infrastructure is capable of handling scale and turning traffic into paying customers.
Conversion Rate Optimisation (CRO) & Analytics: Traffic is vanity; conversion is sanity. We use structured data and live dashboards to continuously optimise your funnels, reducing drop-off and increasing the lifetime value of every visitor. You get 24/7 access to your commercial data—no more hiding behind static PDF reports.
Email & Lifecycle Marketing: We turn one-time buyers into loyal advocates. By leveraging automation and platforms like Klaviyo, we build retention systems that recover abandoned revenue, boost repeat purchases, and maximise the profitability of your existing customer base.
Content & Social: We move beyond "posting for engagement" to "Demand Generation." We create content strategies that build authority and trust, positioning your brand as the obvious choice in your sector before the sales conversation even begins.
Lead Generation: We build a qualified pipeline, not just data lists. Our multi-channel lead generation programmes are integrated directly with your CRM, allowing us to track the ROI of every lead from first click to closed deal.
Industry-Specific Solutions We deploy deep sector expertise where we know we can win.
- Hospitality: Driving covers, bookings, and revenue for multi-site operators.
- Professional Services: Generating qualified B2B leads.
- eCommerce: Scaling transactional revenue.
Ross Crawford is the Founder of Mr Digital, a Growth Architecture firm he built as the antidote to the broken agency model. Since 2016, Ross has helped ambitious brands in Hospitality, B2B and eCommerce move beyond vanity metrics to build true "Revenue Engines."
Ross rejects the traditional hourly-billing agency structure. Instead, he champions a Fixed-Fee Partnership model where Strategy, Tech and Performance Marketing combine to deliver measurable commercial return. He partners with business leaders to diagnose revenue leaks, implement proprietary growth systems ("The Performance Tracker") and scale what works, without the scope creep or "digital noise" of traditional agencies.
Let’s talk about your next stage of growth
Choose the way that works best for you and we’ll respond within one business day.
Contact us
Start the Conversation Call us on 01273 942 329. No scripts. No "account managers." Just a direct conversation about your commercial goals and whether our Fixed-Fee Growth Architecture is the right vehicle to achieve them. We’ll respond with clear, strategic advice within one business day.
Book a Commercial Strategy Session. Pick a time that suits you using our live calendar. You’ll meet directly with a Director-level strategist to diagnose your current performance gaps. We’ll look at your "Digital P&L" and tell you honestly if we can help and if we can't, we'll tell you that too.
Website: www.mr-digital.co.uk
Send us your Commercial Objectives. Prefer to outline your challenges first? Send us your requirements or current revenue targets. We will review your digital footprint and respond within one business day with a clear perspective on your next steps and how we can deliver a measurable return.
Request a Callback: Leave your details and a Senior Strategist will call you back. We’ll discuss your specific sector challenges, whether in Hospitality, B2B, or eCommerce and how a partnership can deliver the ROI you need. No pressure. Just commercial clarity.
