Brighton based law firm Acumen Business Law, has announced its partnership with the award-winning marketing agency Creative Pod, to create an innovative investment fund opportunity for small businesses looking to rebuild and continue to grow, post Covid-19.
The unique initiative offers Sussex based businesses legal advice, plus marketing services, in return for equity in the business as a platform for growth following the pandemic. Led by Sussex based entrepreneurs Penina Shepherd and Matt Turner, the duo is pulling together to support the community and are calling out for like-minded business owners looking to take that next step.
Penina Shepherd, Founder & CEO of Acumen Business Law, said: "I’m delighted to partner with Matt for this unique opportunity, and I’m excited to offer my expertise in legal advice. As a business owner myself, I am well aware that the unknown can be daunting and, as a business lawyer, I know that the world of law can be a complex barrier for many businesses. I’m often in awe at the steps businesses take to grow and I’m thrilled to be able to offer the opportunity to get small businesses back on track following the Covid-19 pandemic”.
Matt Turner, Founder & CEO of the award-winning marketing agency, Creative Pod, said: "Marketing is at the heart of a business’ growth, and I enjoy nothing more than seeing a business succeed. We’ve seen many businesses turned upside down, and I pledge to support the successful applicant through every step of their marketing and creative journey, ensuring they maximise opportunities and increase their brand presence through planning and strategy to implementation and optimisation”.
The unique opportunity to exchange legal and marketing expertise in exchange for equity will no doubt be the blessing that many small businesses have craved during the Covid-19 pandemic. The offering from the duo of entrepreneurs will enable businesses looking to get back on track and reach their potential in 2021 and beyond.