Summary:
Your brand IP asset value is likely to be more valuable than the sum of your buildings, plant and equipment. Trademarks, designs, copyright, website content, client details, staff identities, operating processes, and training materials are all part of your IP. Yet over 90% of all businesses fail to protect their IP assets and 30% of small enterprises suffer trademark and design infringement losses.
A single trademark infringement can cost over £100,000!
Reasons to attend:
1. You will identify your key IP assets and risks
2. You will learn how to own and develop your IP assets
3. You will see examples of good and bad brand management
4. You will be given a free IP review and further free consultation
